Riyadh Air, the world’s newest global airline, recently made waves at Paris Haute Couture Week by unveiling a stunning collection of cabin crew uniforms designed by Saudi haute couture designer Mohammed Ashi. The collaboration marks a revival of the golden age of travel, infusing modern elements into classic aviation elegance.
A Fusion of Fashion and Aviation
The couture cabin crew uniforms, unveiled at an exclusive event in Paris, combine high fashion with aviation aesthetics. Mohammed Ashi, creative director of Ashi Studio, drew inspiration from the 1950s, considered the golden age of aviation, while incorporating bold, contemporary touches for a forward-looking brand.
Reviving the Golden Age of Travel
Riyadh Air CEO Tony Douglas emphasized the airline’s commitment to elevating the travel experience, stating, “It’s not cabin crew ‘uniforms,’ it’s cabin crew fashion.” This collaboration between Riyadh Air and Ashi Studio highlights the airline’s dedication to providing passengers with a luxurious and stylish journey.
A Glimpse into the Future
As Riyadh Air prepares to take flight, the unveiling of these couture cabin crew uniforms offers a glimpse into the airline’s vision for the future of air travel. With a focus on luxury, style, and innovation, Riyadh Air aims to redefine the aviation industry and create memorable experiences for its passengers.
Stay updated on Riyadh Air’s latest news and developments by visiting the Riyadh Air website, Ashi Studio, and Fashion United.